King Harald Fairhair

First King of Norway

He was more powerful and stronger than everybody, very handsome, deep the mind, wise and courageous. Harald made a vow not to cut or comb his hair until he had taken ownership of all Norway with taxes and power over it. After the victory, Harald declared himself king of United Norway, cut his hair and received the nickname by which he is widely known - Fairhair. The first Scandinavian king, who can be compared with the kings of Western Europe. So, he organized a full-fledged tax system, which, by the way, caused the dissatisfied Norwegians to massively flee to Iceland. 

In the North, every drink has its own soul.
Some taste like courage,
some like trouble,
and some like that one bad idea that still becomes a great story.

But modern rules say we must call them all “beer”.
Not mead, not warrior’s brew,
not “liquid bravery approved by Odin” —
just beer.
Fine. Beer it is.

Still, every can carries its own legend,
its own flavour,
and the spirit of a Viking king who definitely
didn’t care about regulations.

So raise your drink.
If the gods smile, have another.
If they don’t… definitely have another.

Beer description

This lager beer is a bottom-fermented beer, brewed according to the German Purity Law with only water, barley malt and hops. It is a clear, gold coloured beer with a pure smell and aroma, a full body and an intense bitterness and a lingering aftertaste.

List of ingredients

• Water — 87.04%
• Barley Malt — 12.86%
• Hops — 0.10%

Allergen information

Contains barley gluten.

Product specification

Parameter	Unit	Method	Target value	Tolerance
Alcohol content	Vol. %	MEBAK 2.10.6 (A. PAAR)	4.20	± 0.50
Original gravity	°Plato	MEBAK 2.10.6 (A. PAAR)	9.25	± 0.50
pH	—	MEBAK 2.14	4.25	± 0.30
Colour	EBC	MEBAK 2.13.2	6.00	± 1.50
Haze	EBC	MEBAK 2.15.1.2	0.40	< 1.20
Bitterness	EBU	MEBAK 2.18.1	21	± 4
CO₂ CAN	g/l	MEBAK 2.30.1	5.00	± 0.30

5. Nutritional information (per 100 ml)

• Energy: 147 kJ / 35 kcal
• Fat: 0 g
  • of which saturates: 0 g
• Carbohydrate: 2.2 g
  • of which sugars: < 0.1 g
• Protein: 0.4 g
• Salt: < 0.01 g

Reference intake of an average adult (8400 kJ/2000 kcal).
These values are average values and may vary slightly because brewing is a natural process.